Case Study: Bob Tractor Parts
overview

Bob’s Tractor Parts & Equipment, a family-owned agricultural equipment dealer in McEwen, Tennessee, needed a modern, high-performance website to better showcase its inventory and services.

client

Bob’s Tractor Parts & Equipment

location

Tennessee, USA

category

requirements & challenges

  • Outdated, generic template design that didn’t reflect the brand
  • Lack of advanced inventory search & filtering
  • No integrated financing or service‐scheduling functionality
  • Slow load times and poor mobile performance
Case Study: Bob Tractor Parts, Reporting and Metrics
marketing strategy
Case Study: Bob Tractor Parts

solutions we provided

We overhauled the site with a custom site design and tailored features:

  • Advanced Inventory Search:

    Added filtering by brand, model, and availability for faster product discovery

  • Financing & Service Integrations:

    Embedded secure application forms and a service-booking widget directly into the site

  • Content & UX Revamp:

    Streamlined navigation and reorganized content around key segments—dealers, farmers, and service clients

  • Performance Optimization:

    Compressed images, minified code, and leveraged caching to cut load times in half

Your ideal digital partner for agricultural web solutions

related case studies

No Posts Found